Client & Company Background
Fayette Downtown Pharmacy, nestled in the heart of Fayette, Alabama, became part of the Curaechoice High-Performance Pharmacy Network after Mercedes-Benz employees began presenting the Curaechoice app at the pharmacy. The program, which eliminates financial barriers by offering zero copays, quickly became a trusted resource for the pharmacy’s loyal customers.
Brenda, the lead pharmacist at Fayette Downtown Pharmacy, emphasized the positive impact of Curaechoice on both the pharmacy and its patients. “The zero copays are a real benefit for our customers. It’s a service that makes them happy.” Although the pharmacy hasn’t noticed a significant increase in foot traffic, the ability to offer Curaechoice has strengthened relationships with existing patients.
Patients, primarily Mercedes-Benz employees, bring in their Curaechoice details via the app, and once the initial information is entered into the pharmacy’s system, the process runs seamlessly.
The zero copays are a real benefit for our customers. It’s a service that makes them happy.Fayette Downtown Pharmacy



