Client & Company Background
Sam’s Club Pharmacy in Alabama joined the Curaechoice network to better serve its local community—particularly the growing population of Mercedes-Benz employees in the area. Katherine, a Pharmacy Technician at Sam’s Club, noted that Curaechoice has driven a significant increase in customer traffic. “We’ve seen about 15% more customers, most of them from Mercedes-Benz,” she shared.
The Curaechoice program’s zero-copay feature has been a key factor in its popularity. Customers frequently express their satisfaction with the ease and affordability of Curaechoice. “When Curaechoice came online, we were transferring people like crazy from other pharmacies. It was a headache initially, but long-term, it’s been great for business,” Katherine said.
Adding to this, Sapna Gondell, Director of Client & Partner Operations for Curaechoice, explained, “Our goal at Curaechoice is to create partnerships that enable pharmacies to thrive while delivering exceptional value to patients.”
Maintenance medications for chronic conditions—such as diabetes, high blood pressure, and cholesterol—are always covered under the program, providing significant value to patients. Katherine emphasized how Curaechoice has positively impacted the pharmacy’s operations and reputation.
The success at Sam’s Club Pharmacy in Tuscaloosa demonstrates how the zero-copay model benefits both communities and businesses. “Being able to achieve all of this while also saving the employer demonstrates Curaechoice’s commitment to providing top-tier health benefits and creating a win for everyone in the equation,” Gondell notes.
Partnership with Curaechoice & Sam’s Club Pharmacy
The Curaechoice High-Performance Pharmacy Network is an innovative solution designed to eliminate the financial and logistical barriers associated with prescription medications. Curaechoice’s “zero-zero-zero” model—zero copays, zero deductibles, and zero coinsurance—ensures that employees of self-insured companies can access essential prescriptions without out-of-pocket costs.
By partnering with over 30,000 pharmacies nationwide, including Sam’s Club, Costco, and Kroger, Curaechoice provides widespread accessibility for patients while helping pharmacies streamline their operations. For patients, the program reduces the financial stress of filling prescriptions, enabling better compliance with chronic condition management.
Employers benefit from Curaechoice by providing their workforce with a valuable healthcare solution that fosters employee well-being and productivity. Pharmacies, in turn, experience increased foot traffic, strengthened patient loyalty, and a simplified claims process that integrates seamlessly into existing workflows.
Curaechoice is particularly beneficial for high-demand employees, such as those at Mercedes-Benz, who need reliable access to their medications. For pharmacies like Sam’s Club in Tuscaloosa, this partnership represents an opportunity to serve their community while achieving business growth.
Further Impacts
Operationally, the pharmacy has adapted to Curaechoice smoothly. Curaechoice’s Member Support team was quick to resolve any challenges. “The support team has always been nice, friendly, and helpful,” Katherine added. Once customers are in the system, the program is straightforward and seamless, requiring no additional steps at checkout. The efficiency of the program has allowed the pharmacy team to focus on customer care, ensuring a positive experience for every patient.
Looking Ahead & Recommendations
As Curaechoice continues to expand its High-Performance Pharmacy Network, its commitment to removing financial barriers and improving medication access remains its driving force. Sam’s Club Pharmacy in Alabama exemplifies how Curaechoice can benefit pharmacies, patients, and employers alike, creating a win-win solution for all stakeholders.



